Prashwat Consultancy Services — 8.5+ years of GA4, GTM, and analytics expertise. We implement, audit, and optimise your entire digital measurement stack so every decision is backed by data you can trust.
We cover the entire digital analytics lifecycle — from tracking implementation and data quality to consent compliance and business intelligence.
GA4, GTM, Mixpanel, CleverTap, MoEngage — full implementation and auditing for clean, reliable data.
View services →Google Ads, Meta, LinkedIn, Twitter, TikTok pixel implementation and conversion tracking via GTM.
View services →OneTrust, Cookiebot, CookiePro, Cookiehub — GDPR-compliant Consent Mode v2 that keeps measurement intact.
View services →Looker Studio, Power BI, Tableau, BigQuery — dashboards that turn raw data into clear strategic decisions.
View services →Technical depth, structured thinking, and honest advice on every engagement.
Both Google Analytics and Google Tag Manager certified — verified expertise at every stage of your measurement setup.
Over 8.5 years exclusively in web analytics across media, e-commerce, telecom, banking, healthcare, and more.
From Indian startups to international enterprises — delivering analytics solutions across industries and time zones.
Every project includes a Solution Design Reference (SDR), measurement plan, and QA documentation — no black boxes.
Consent Mode v2, cookie compliance audits, and GDPR-aligned tagging — measurement that's legal and accurate.
We run knowledge sessions, document everything, and leave your team better equipped than when we started.
End-to-end implementation of your analytics stack — from GA4 and GTM to product analytics and mobile engagement platforms.
Transform raw data into clear dashboards and reports — connected to GA4, CRM, and ad platforms for a single source of truth.
GDPR-compliant cookie consent setup that protects your users and preserves your analytics data quality with Consent Mode v2.
Structured, documented, and delivered — from discovery to live dashboards.
Audit current setup, understand goals, identify gaps.
Build measurement plan & Solution Design Reference.
Configure GA4, GTM, consent & integrations.
End-to-end QA — event validation & consent testing.
Dashboards, documentation & team training.
A step-by-step guide to migrating properties, preserving historical data, and rebuilding your event taxonomy in GA4.
Google's Consent Mode v2 is now mandatory for EEA traffic. Here's what changes and how to set it up in GTM.
Ad blockers, ITP, and browser restrictions are killing client-side tracking. Here's how server-side GTM solves it.